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Here's your chance to protect bicycle advocacy!As 2011 draws to a close, so does Sonoma County Bicycle Coalition's tenth year of promoting bicycling for transportation and recreation and working to make Sonoma County the very best place for you and everyone you know to ride a bike. What a year it's been!I joined the Sonoma County Bicycle Coalition as Executive Director this spring. For the past six years I had worked as a planner for Sonoma County Permit and Resource Management Department developing the County's transportation policies. During this time I'd always been impressed by how much Sonoma County Bicycle Coalition accomplished under the leadership of my predecessor, Christine Culver. I was honored to be selected to lead SCBC. From the inside, I am absolutely astounded by how much Sonoma County Bicycle Coalition has achieved with so little money to support what I view as the most important part of our mission: advocacy. Most of our very successful programs have dedicated sustainable funding sources. Safe Routes to School operates on grants. Street Skills for Bike Riders courses are funded by tuition. Bike to Work Day receives County and Regional funding, and corporate sponsorship covers the balance. Advocacy is another matter.Grants and sponsorships can only be used for specific purposes, leaving Sonoma County Bicycle Coalition without a dedicated funding stream to support our advocacy work. Advocacy is the core of our mission: it's how we work on your behalf to convince leaders to fund bicycle lanes and pathways, to pass laws that protect you as a cyclist, and to improve dangerous streets to protect your safety. For the past half century, Sonoma County's policies, plans and funding decisions were based on accommodating automobiles and ignored the needs of bicyclists. But I believe (and hope you do as well) that a fundamental shift has begun to take place. You can see signs of change everywhere. People want to improve their health by adopting active lifestyles. Public policies emphasize reducing energy consumption and greenhouse gas emissions. People recognize bicycling as a simple and elegant way to achieve these objectives. This culture shift has shifted Sonoma County Bicycle Coalition into high gear, making our advocacy efforts more effective than ever. But, we need your help! If Sonoma County Bicycle Coalition does not raise $30,000 by the end of this year, we will be forced to scale back our advocacy program dramatically or possibly cut it altogether.We have already had many victories, but there's still so much at stake. For example, in 2011:
I know how much you care about making Sonoma County an increasingly fabulous place to ride, and how much you want to make everywhere in the County accessible for riders of all ages and abilities. Impressive as Sonoma County Bicycle Coalition's achievements have been in 2011, there's still so much at stake! Now, please, put your money where your bike is and make a tax-deductible donation to the organization that's working on your behalf to make it happen: Sonoma County Bicycle Coalition.While your membership dues provide some support for these efforts, they are not nearly enough for us to make sure that you have a voice whenever decisions are made that will affect the future of bicycling in Sonoma County. You might think, "Oh, with all those members, someone else will donate. I don't have to." Fewer than 10% of Sonoma County Bicycle Coalition members have ever contributed to SCBC financially beyond their annual membership dues.To that 10%: thank you so much for your ongoing support. We need it more than ever this year, so please consider increasing your gift.
It's simple:
Thank You for your support and generosity,
Gary Helfrich P.S: We're off to a good start because a few generous folks have pooled their resources to provide a $10,000 match! That's money offered on the condition that you will reach into your bank account, or into that sock under your mattress, or the pocket in the back of your jersey, and pull out the most generous donation for Sonoma County Bicycle Coalition you can manage by the end of this year.In other words, we only get that $10K if our matching donors see they're in good company.That means, when you donate now, your donation is actually worth twice as much!ACTION ALERTS! Get involved HEREPublic meetings and campaigns
The acclaimed Sonoma County Bicycle Map is
updated and in stock!
Wine Country Bikes says: |
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© 2011 SONOMA COUNTY BICYCLE COALITION |